The B2B Website of the Future
A large eBook split over 5 sections creating 5 individual smaller more digestible eBooks. Once a viewer consumed a section they would later be prompted via a email campaign to consider another section, which would also lead them to the many other pieces of content available within the Website of the Future campaign.
eBook and Webinar Promotional Material
Along with an eBook this was put onto landing pages and was a key piece of material for a webinar series “B2B Visionaries: The Website of the Future” which late become simply “B2B Visionaries”.
“Here is a message from your future self: Finish reading the website of the Future eBook. You won’t regret it”